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One in five online adults (20%) say that they used Facebook in the past but no longer do so, and we also asked this group to tell us-in their own words-what made them stop using the site. I did not want to be contacted.” … “I took a break when it got boring.” … “It was not getting me anywhere.” … “Too much drama.” … “You get burned out on it after a while.” … “I gave it up for Lent.” … “I was fasting.” … “People were what they had for dinner.” … “I didn’t like being monitored.” … “I got harassed by someone from my past who looked me up.”… “I don’t like their privacy policy.” … “It caused problems in my relationship.” Some of the verbatim thoughts from those who took Facebook breaks include the following: “I was tired of stupid comments.” … “ crazy friends. Others pointed toward a general lack of interest in the site itself (10% mentioned this in one way or another), an absence of compelling content (10%), excessive gossip or “drama” from their friends (9%), or concerns that they were spending too much time on the site and needed to take a break (8%). The largest group (21%) said that their “Facebook vacation” was a result of being too busy with other demands or not having time to spend on the site. We asked the 61% of Facebook users who have taken a break from using the site to tell us in their own words why they did so, and they mentioned a variety of reasons. 8% of online adults who do not currently use Facebook are interested in becoming Facebook users in the future.
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20% of the online adults who do not currently use Facebook say they once used the site but no longer do so.61% of current Facebook users say that at one time or another in the past they have voluntarily taken a break from using Facebook for a period of several weeks or more.1 And new findings from the Pew Research Center’s Internet & American Life Project indicate there is considerable fluidity in the Facebook user population: Two-thirds of online American adults (67%) are Facebook users, making Facebook the dominant social networking site in this country.
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